Webcast
In general terms, webcasting is broadcasting over the Internet much like traditional radio and television broadcasts.
With Webcast, you can broadcast a media presentation (Video/Audio) over the Internet with the help of streaming media technology. Here you can distribute a single content source to several real-time viewers or listeners. A webcast may either be distributed on demand or live.
(How Webcasting Works)
Many organizations and individuals leverage the capabilities of a live streaming platform to enhance their reach and engage with audiences in real time. These platforms provide robust features such as high-definition video quality, interactive chat options, and analytics tools to measure viewer engagement. By using a live streaming platform, you can seamlessly connect with your audience, whether for corporate events, educational webinars, or entertainment shows. This not only broadens your audience base but also creates a more immersive experience for viewers, allowing them to participate actively during the broadcast. In today’s digital landscape, choosing the right live streaming platform is crucial for effective communication and audience engagement.
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Upcoming Webinar
Mastering Content Licensing: Strategies for Platforms of All Sizes
The content licensing landscape is evolving rapidly, and platforms—whether established networks or emerging streamers—must adapt to stay ahead. Building content acquisition strategy effectively is essential for platforms looking to expand their libraries, reach new audiences, and remain competitive in a changing market.
In this session, Tyler Massey, SVP of Global Sales at our content licensing partner, allrites, will share key insights into today’s licensing environment. He will outline practical strategies that platforms can use to secure high-quality content efficiently and affordably.
Key Takeaways
- The State of Content Licensing Today – How market shifts impact platforms of all sizes.
- Big vs. Small Players – Key differences in licensing strategies for major networks vs. niche and independent streamers.
- Solving Licensing Challenges for SMEs – How allrites’ CaaS platform simplifies content acquisition and speeds up distribution.
- Smart Content Buying – How to license film and TV content effectively without unnecessary costs.
April 22
8:00 AM PST
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