Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

WebRTC

WebRTC stands for Web Real-Time Communications. It is a very powerful, exciting, leading-edge technology and standard. Being a free, open-source project, it offers mobile applications and web browsers with real-time communication through simple APIs (Application Programming Interfaces). It allows video and audio communication to work inside web pages by eliminating the need to download native apps or install plugins and allowing direct peer-to-peer communication. Supported by Opera, Mozilla, Google, Microsoft, and Apple, WebRTC is being standardized through the Internet Engineering…

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LMS (Learning Management System)

LMS or Learning Management System is a software program that helps you create, manage & deliver eLearning courses anywhere on any device. An LMS delivers and manages all types of content, including documents, courses, and videos. A learning management system may also provide students with the ability to use interactive features such as discussion forums, video conferencing, and threaded discussions. Today, the majority of the LMSs focus on the corporate market even though the first LMS appeared in the higher…

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Paywall

A paywall is a system of limiting access to content through a paid subscription. Sports web sites and online news are the most common users of paywalls. There are three high-level models of paywall: Hard Paywall, Soft Paywall, and combination of both. Mainly, the content restrictions of a hard paywall are much stricter compared to the soft paywall. It will not allow users to access free content. Whereas, a soft paywall gives substantial access to free content so that it…

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Sitemap

Basically, a site map is a layout of a website's content. It is designed to help both search engines and users navigate the site. Site maps are like the layout maps in large shopping malls, which helps you find different departments. A site map can be an organization chart, a hierarchical list of web-pages (with links) organized by topic, or an XML document that provides instructions to search engine bots. A sitemap tells the search engine crawler which files you think…

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Upcoming Webinar

Mastering Content Licensing: Strategies for Platforms of All Sizes
Mastering Content Licensing: Strategies for Platforms of All Sizes

The content licensing landscape is evolving rapidly, and platforms—whether established networks or emerging streamers—must adapt to stay ahead. Building content acquisition strategy effectively is essential for platforms looking to expand their libraries, reach new audiences, and remain competitive in a changing market.

In this session, Tyler Massey, SVP of Global Sales at our content licensing partner, allrites, will share key insights into today’s licensing environment. He will outline practical strategies that platforms can use to secure high-quality content efficiently and affordably.

Key Takeaways

  • The State of Content Licensing Today – How market shifts impact platforms of all sizes.
  • Big vs. Small Players – Key differences in licensing strategies for major networks vs. niche and independent streamers.
  • Solving Licensing Challenges for SMEs – How allrites’ CaaS platform simplifies content acquisition and speeds up distribution.
  • Smart Content Buying – How to license film and TV content effectively without unnecessary costs.

Upcoming Webinar

April 22

8:00 AM PST

30 Minutes