Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Closed Captioning (CC)

Closed captions (Abbreviated as CC) are a text version of the spoken part of a movie, computer presentation or television program. Sometimes, they include descriptions of non-speech elements (For example, "machinery starting up"). It can be stored separately or embedded within the video. The common formats are WebVTT, SRT, DFXP and TTML. The viewer has the power to deactivate the closed captioning in a video. Closed captioning was developed for hearing impaired people. However, it can be useful in situations…

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CSS (Cascading Style Sheets)

CSS or Cascading Style Sheets is a set of formatting instructions that controls the appearance of a webpage. In other words, it is a style language that defines layout of HTML documents. For instance, CSS covers background images, margins, lines, width, height, colors, fonts, advanced positions and many other things of a webpage. HTML can be used to add layout to websites, however, CSS offers additional options and is more precise and sophisticated. CSS, paired with HTML, enhances the presentation…

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XML (Extensible Markup Language)

XML or Extensible Markup Language is a markup language much like HTML (Hyper Text Markup Language), that defines a set of rules for encoding documents in a format that is both machine-readable and human-readable. It was designed to store and transport data. XML is self-describing. Tags are not predefined. So, you must define your own tags in XML. It is extensively used in a Services Oriented Architecture (SOA). XML, with its versatility and structured format, plays a crucial role in…

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AOD (Audio on Demand)

AOD or Audio on Demand is referred to a system where users can listen to their favorite audio content any time anywhere they want via a website or mobile app, using internet. Earlier, when users want to listen to an audio content, first they need to download it to their device (Laptop, Mobile Phone, Tablet). Now the users can listen the audio content online directly through audio streaming without downloading it. Users only need a device (Mobile, Tablet, Laptop/Desktop) and…

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Upcoming Webinar

Mastering Content Licensing: Strategies for Platforms of All Sizes
Mastering Content Licensing: Strategies for Platforms of All Sizes

The content licensing landscape is evolving rapidly, and platforms—whether established networks or emerging streamers—must adapt to stay ahead. Building content acquisition strategy effectively is essential for platforms looking to expand their libraries, reach new audiences, and remain competitive in a changing market.

In this session, Tyler Massey, SVP of Global Sales at our content licensing partner, allrites, will share key insights into today’s licensing environment. He will outline practical strategies that platforms can use to secure high-quality content efficiently and affordably.

Key Takeaways

  • The State of Content Licensing Today – How market shifts impact platforms of all sizes.
  • Big vs. Small Players – Key differences in licensing strategies for major networks vs. niche and independent streamers.
  • Solving Licensing Challenges for SMEs – How allrites’ CaaS platform simplifies content acquisition and speeds up distribution.
  • Smart Content Buying – How to license film and TV content effectively without unnecessary costs.

Upcoming Webinar

April 22

8:00 AM PST

30 Minutes