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According to eMarketer, 186.9 million people in the US will be consuming video content via apps or sites like Hulu, YouTube, etc. Video on demand (VoD) services has been growing rapidly over the last 5 years. It is estimated that … Continue reading
A recent survey by CSG International in partnership with Pipeline Market Research on communications service providers revealed that 73% of them expect that their offerings will go digital in 3 years time. 69% said they would update their business processes, … Continue reading
Parks Associates announced a new research report today showing average monthly spending on Internet-based subscription VOD services among U.S. broadband households increased from $3.71 per month in 2012 to $6.19 per month in 2015.Content Strategies: Survival in the New Video World … Continue reading
Parks Associates says 60 percent of SVOD subscribers have canceled one or more service in the past year. Yet they appear to ping to other services instead of abandoning SVOD altogether, accounting for the healthy growth. Here’s a … Continue reading
Television executives have welcomed an announcement from OzTAM that its much-hyped digital TV ratings service will be launched in coming weeks. Networks have been eagerly awaiting the new measuring system, known as Video Player Measurement (VPM), because it will record audiences … Continue reading
Analyst firm Ovum has revealed research showing that 4G long-term evolution (LTE) subscriptions reached 1.05 billion during Q4 of financial year 2015. According to Ovum’s report, three quarters of all LTE subscriptions come from just five countries: China, at 35 … Continue reading
The amount of time UK children spend online has overtaken that spent watching television for the first time, according to a new report. An annual survey by research agency Childwise suggested young people now use the internet for three hours … Continue reading
Revenues at online portals for streaming series, films and short clips in Germany are expected to rise to EUR 717 million this year, an increase of 24 percent compared with the previous year (EUR 579 mln), according to IT association … Continue reading
It’s a rare thing when a high-profile company changes its position on a key issue overnight. So Netflix’s announcement on January 15 that it would take steps to stop AustraliaN customers streaming shows that aren’t officially available in their country came … Continue reading
he strong consultant interest in addressable advertising demonstrates the power of delivering a specific message to an individual voter’s household television. It’s the promise of digital targeting with TV’s audience. But beneath consultants’ excitement about the technology is confusion about … Continue reading
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