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Television executives have welcomed an announcement from OzTAM that its much-hyped digital TV ratings service will be launched in coming weeks. Networks have been eagerly awaiting the new measuring system, known as Video Player Measurement (VPM), because it will record audiences … Continue reading
Analyst firm Ovum has revealed research showing that 4G long-term evolution (LTE) subscriptions reached 1.05 billion during Q4 of financial year 2015. According to Ovum’s report, three quarters of all LTE subscriptions come from just five countries: China, at 35 … Continue reading
The amount of time UK children spend online has overtaken that spent watching television for the first time, according to a new report. An annual survey by research agency Childwise suggested young people now use the internet for three hours … Continue reading
Revenues at online portals for streaming series, films and short clips in Germany are expected to rise to EUR 717 million this year, an increase of 24 percent compared with the previous year (EUR 579 mln), according to IT association … Continue reading
It’s a rare thing when a high-profile company changes its position on a key issue overnight. So Netflix’s announcement on January 15 that it would take steps to stop AustraliaN customers streaming shows that aren’t officially available in their country came … Continue reading
he strong consultant interest in addressable advertising demonstrates the power of delivering a specific message to an individual voter’s household television. It’s the promise of digital targeting with TV’s audience. But beneath consultants’ excitement about the technology is confusion about … Continue reading
Self-development and foreign language learning programs are far more popular than entertainment among on-demand videos, perhaps reflecting job insecurity during the slump. LG Uplus, which launched its mobile VOD service in July last year, analyzed 14.25 million views over the last … Continue reading
The high online consumption habits of the Spanish have driven HBO to set Spain as the next country in which to launch its standalone streaming VOD platform. Before the end of the year, HBO will launch in Spain a similar service … Continue reading
The data from Sandvine, revealed in Netflix’s quarterly earnings report, shows that Netflix’s share of North American traffic data has continued to grow, up from 35 percent of peak downloads in 2014. Apple’s iTunes accounted for 3 percent of peak … Continue reading
After launching in March, Netflix expanded fast: its reach expanded by an average 30% per month from April to September. Throughout this period of rapid growth, Roy Morgan released each new month-by-month result to chart the Subscription VOD service’s dramatic … Continue reading
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