The time spent in linear consumption of TV (traditional TV viewing) currently is more than video on demand (VOD) however that is likely to change in the future. According to a research and predictions conducted by Ericsson (Ericsson Media Vision … Continue reading
US streaming giant Netflix has overtaken Foxtel as the subscription based video on demand service of choice for Australian consumers, but its local arrival has done little to curb Australians from continuing to sneak into its larger US catalogue. New research … Continue reading
Chinese users of free VOD services should brace themselves to pay to view, as the industry looks to become profitable. The country’s VOD market is growing rapidly alongside the number of on-demand service providers, but recorded an industry loss of $150m … Continue reading
Broadcasters and content providers of traditional media must produce world-class cross-border content that can be taken in by viewers across the world, said Communication and Multimedia Minister Datuk Seri Ahmad Shabery Cheek. He said one of the ways for them … Continue reading
Traditional TV programmers and distributors continue to gain share and business from online video advertising. A new report from Comcast’s video ad management company, FreeWheel, says “authenticated” viewing from MultiVideo Program Distributors (MVPDs) now accounts for 57% of all long-form … Continue reading
As the networks begin to negotiate upfront advertising buys for the 2015-16 season, the latest figures show that spending for the current season so far is down 5% year-over-year. Broadcast and cable were down, according to Standard Media Index, … Continue reading
The opening months of this year saw the first rumblings of a seismic shift in the Australian television market, with the introduction of three online video on demand (VOD) subscription services: Stan; Presto; and Netflix. This is set to make … Continue reading
Three quarters of Swiss TV viewers older than 15 has watched video/TV content via internet with one quarter watching the majority of video/TV content via internet, according to a study by TNS Infratest for web TV service provider Zattoo. The … Continue reading
VoD is peaking at the moment, thwarting traditional rivals like linear broadcast and Live TV. An infographic explaining the current state, past performance and the prediction for future, which looks quite good actually. Continue reading
Figures from Decipher’s bi-annual media consumption report Mediabug have shown how growth in usage of subscription VoD services like Netflix and Amazon Prime has been solely due to those over the age of 35. Mediabug Wave 6 reports that 30 … Continue reading