Apart from buying what they want, customers shop products that are recommended by friends and close ones to a great extent. As there is a trust factor involved, their choices are influenced by what people around them buy. Relatable? … Continue reading
Have you ever wondered how is it possible for Netflix to predict such accurate recommendations every time you open its app or website? Well, it’s because of its terrific AI recommendation engine. Netflix’s recommendation engine accounts for more than 80% … Continue reading
Is it Monday? Are you a regular Spotify user? YES!! Then open your Spotify app now and go to the “Playlists” section! And come back to this destination again to know what’s happening Behind the Scenes… Did you see – … Continue reading
Do you know 75% of Netflix users watch content suggested by its own recommendation engine? If that’s not enough to floor you, here is another one. Out of $37.1 billion revenue generated by Amazon in the second quarter of … Continue reading
Remember that festive season when you were in need to buy a cake oven because your friends would be coming to your place for a Christmas party!! Then you logged on e-Bay on your mobile phone and that oven … Continue reading
Muvi has just launched four brand new features for its AI-powered recommendation engine Alie. So far, Alie has stood out from the crowd being industry-agnostic, scalable and having various feature-rich solutions. And from now on, Alie customers will have … Continue reading
A recommendation system or recommendation engine uses different algorithms to filter various data related to the user preferences, products, and others, and recommends the most relevant products and services to the users. Nowadays, almost all the leading online businesses … Continue reading
Customer acquisition is the process of gaining new customers for your business or converting the existing prospects into new customers. If you own an OTT (Over-the-Top) platform and want to improve your customer acquisition rate, then read on. The … Continue reading
The recommendation engine has become widely popular in the recent years owing to its unlimited benefits across diverse B2B SaaS businesses. A recommendation engine with predictive analysis can predict which type of products or services customers will be interested … Continue reading
Have you ever wondered, why the binge-worthy series of Netflix or Prime Video shows on the top of your app homepage on Fridays or even Saturdays, but rarely on weekdays? Or how the bag you have been checking out online … Continue reading