No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!
OTT - Latest updates on OTT
Indian OTT market goes regional 05 January 2018
Indian OTT market grew by leaps and bounds in the year 2017. One major reason behind this is the advent of Reliance Jio – the recent star from the Reliance Group of Industries which telecom giant which disrupted the sub-continent’s … Continue reading
Facebook bags exclusive deal for live event coverage 05 January 2018
Facebook begins 2018 with an exclusive deal with the Hollywood Foreign Press Association and Dick Clark Prods and becomes the official live streaming platform for the 75th annual Golden Globe Awards red-carpet show on Jan 7. The live stream will … Continue reading
Apple may acquire Netflix 04 January 2018
Sending shockwaves to the Over-the-Top (OTT) industry, Citi analysts have said that the iPhone maker may buy Netflix by taking advantage of the corporate tax cut in the United States. According to Citi analysts, there is a 40% likelihood that … Continue reading
Streaming Websites beat Cable TV in popularity 03 January 2018
With Netflix now having 89 million users under its belt and popular TV shows shining brightly in its content catalog, cable TV is the one which is hit worst by this. This has resulted in a substantial decrease in the … Continue reading
Amazon to take on Google and Facebook in digital advertising space 03 January 2018
As per a CNBC report, Amazon is taking an aggressive step towards the digital advertising space in order to increase its share in the search marketplace which is currently dominated by Google and Facebook. An advertising technology executive who had … Continue reading
OTT ‘2017 – A look back 29 December 2017
The year 2017 has been witness to key trends and major industry movements for the Over-the-Top (OTT) industry. Globally, we have seen staggering numbers in terms of industry growth and forecast. We saw growth of cord-cutting, live streaming and the … Continue reading
iflix strikes content deal with NBCUniversal 29 December 2017
Popular Subscription Video-on-Demand (SVoD) provider iflix and NBCUniversal have come up with a content licensing agreement by which iflix subscribers will have access to additional content. iflix which is already boasting over 6.5 million subscribers, now, will have popular NBC … Continue reading
Motorvision TV to expand its footprint across Europe, Africa, and Asia 28 December 2017
German pay-TV broadcaster, Motorvision TV, is currently in an expansion mode with its launch on six additional TV platforms in Europe, Africa, and Asia. Motorvision TV will now be available on OTT platform Black. Black offers Motorvision under BTV Unlimited … Continue reading
India accounts for the highest online content consumption 28 December 2017
India is set to welcome more and more international online content providers and OTT platforms. According to study, India is the largest online content consumption market at a whopping 12.3 hours per week followed by Philippines and Thailand. Japan, however, … Continue reading
Netflix viewers to influence content plot 27 December 2017
Netflix is planning to introduce a “choose-your-own-adventure” feature which allows end users to influence the course of their favorite series. The feature is being tested out in select children’s titles available on Netflix. The company shall then experiment with these … Continue reading
