Considering the large volume of audiences moving to OTT platforms, Adobe announces a partnership with Roku for identifying the potentials in OTT Ad targeting. With this deal, Adobe is supposed to integrate its advanced analytics on Roku’s platform to precisely … Continue reading
Netflix, the global video streaming giant, trials a low-cost mobile-only subscription plan in India at just $3.62 (INR 250) per month. The trial plan is offered at half a cost of Netflix’s basic plan and allows users to stream videos … Continue reading
Finally, Apple unveils its plan to launch the long-anticipated video streaming service – Apple TV+. The all-new streaming service from Apple is supposed to offer exclusive web-series, shows, documentaries, and movies from acclaimed content creators. Apple TV+ app will be … Continue reading
In an effort to boost the visibility of Spanish sports, La Liga – the official organizing body of the Spanish Football League system, launches its own OTT service for free. With the launch, La Liga becomes the first major European … Continue reading
With more & more consumers ditching traditional pay TV for online video streaming services, Comcast announces the launch of its new streaming platform – Flex. The service will come with a 4K HDR streaming box along with Comcast’s X1 voice … Continue reading
If we talk about the most unique part of the Video streaming industry, it is definitely eSports. And as you have shown your interest to this post, let me first take you to a backward-trail of about 50 years when … Continue reading
Hotstar, the Indian digital OTT platform, introduces a new subscription service – Hostar VIP, in an effort to increase its audience base. The new subscription service offers Star Network and Hotstar originals content at just Rs. 365 per year. Taking … Continue reading
Compared to last year’s market report, SVoD service in Australia witnesses a growth of 11.8% in 2019. Nearly 14 million Australians now have access to SVoD (Subscription Video-on-Demand) services either through subscription TV or Pay TV. Netflix holds the highest … Continue reading
According to CNBC, Apple Music is now available to stream on Amazon Fire TV in the US. Fire TV owners can play songs from the Apple Music service using Amazon’s digital assistance – Alexa. Back in December, Amazon featured Apple … Continue reading
Rakuten TV, the Japanese VoD streaming service, expands its operation to 30 new countries in Europe, bringing the total count across the globe to 42. Despite having only 7 Million subscribers worldwide, Rakuten TV strives to take on the industry … Continue reading