No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!
OTT - Latest updates on OTT
Spotify Introduces New Conversion Metrics to Measure Ad Performance 11 April 2019
Spotify, the music streaming giant with more than 207 million subscribers worldwide, launches a new analytic tool for music marketers to track the performance of ad campaigns. The tool is supposed to help artists understand the streaming conversion metrics minutely, … Continue reading
YouTube Star PewDiePie Partners with Blockchain-based Live Streaming Platform 11 April 2019
PewDiePie, world’s largest independent content creator with more than 100 million YouTube subscribers, partners with DLive – the blockchain-based live streaming platform, for exclusive livestreaming of weekly shows. As per the reports, the livestreaming of PewDiePie’s weekly shows will start … Continue reading
Apple Music Overtakes Spotify in terms of Paid US Subscribers 10 April 2019
Finally, Apple Music records more number of paying subscribers than Spotify in the US. As per the reports, Apple Music counted almost 28 million paying subscribers in February, while Spotify just crossed the 26 million mark. Spotify, a free ad-supported … Continue reading
DocuBay – Video Streaming Platform for Documentaries, set to launch this Summer 09 April 2019
DocuBay, a global subscription-based video streaming platform, dedicated to international documentaries is now set to launch this summer. In its first phase, DocuBay is supposed to be available in India with a distinctive documentary content for Indian audiences. As per … Continue reading
Discovery Launches Premium SVoD Service in Italy – Dplay Plus 09 April 2019
Discovery launches its premium subscription-based streaming service – Dplay Plus, in an effort to expand its digital services in Italy. The premium service is supposed to be available through a dedicated mobile app and will mainly include the content of … Continue reading
Netflix Introduces a New $1 Weekly Mobile-only Plan for Indian Subscribers 08 April 2019
In an effort to avoid tractions in the Indian OTT market, Netflix – the global video streaming giant, has come up with a new cheaper weekly plan at just Rs 65. With this plan, mobile users can access the entire … Continue reading
Apple TV+ Shows Potential to dominate Australian Streaming Market with 17 Million Subscribers 08 April 2019
According to a recent study, Apple’s soon-to-arrive ad-free video streaming service – Apple TV+, has the potential to attract 17 million Australian subscribers, after its launch later this year. Among the 17 million expected customers, 14.7 million (71.8%) subscribers already … Continue reading
Muvi Ecosystem: One-Stop Destination for All OTT Needs 08 April 2019
Being in the streaming industry for almost a decade and with extensive research and observation, we have found Three factors that actually help a streaming platform accelerate in the digital industry and make it successful. They are, first, a well-equipped, … Continue reading
Apple Music Now Available on Irish and UK-based Echo devices 06 April 2019
After successful integration of Apple Music on US-based Amazon Echo devices, the popular music streaming service is now available on Echo devices in the UK and Ireland. As the demand for online music is increasingly rapidly, it is expected that … Continue reading
58% of US Viewers who took Free OTT Trials are now Paying Subscribers 04 April 2019
According to a recent report, almost 58% of viewers in the US, who trial an OTT subscription service for free, end up as paying subscribers later. This high rate of conversion suggests that users are actively evaluating various OTT services … Continue reading
