A separate, but growing area of business for Equifax – it currently represents less than 10% of its total revenue – is its communications vertical, which large telcos like Verizon, Sprint and AT&T tap to expand their subscriber lists. … Continue reading
With the advent of cord-cutting, cord-shaving, and OTT video services like Netflix and Amazon Prime Instant Video, television providers are in desperate need for some positive news. And with the latest data from Strategy Analytics, they may have it. Well, sort … Continue reading
Let’s call it “seamless convergence” this time. Both the content providers and service providers are now realizing the true value of rolling out OTT technologies that can deliver on the promise of convergence. Everyone now have the opportunity to … Continue reading
Over-the-top (OTT) content providers and OTT video services that monetise traditional service providers’ infrastructure — fixed and mobile infrastructure in which these operators have invested heavily — are shaking things up in an already competitive market. OTTs are using … Continue reading
Internet streaming is a serious competitive threat to broadcast television in South Africa, but the technology is hamstrung by cost challenges, says an analyst. “There is no doubt that internet streaming is a viable competitor to broadcast television… if … Continue reading
Four brands – Amazon, Apple, Google, and Roku – accounted for 86% of all streaming media devices sold to US broadband households in 2014, Parks Associates report calculates. This market concentration, said the analyst, will force new entrants to … Continue reading
Cord cutting is real. Now, the biggest question everybody wants to answer isn’t whether Americans are ditching the pay-TV bundle for OTT video services like Netflix, but simply how fast the transition will occur. Traditional media stocks got crushed earlier this … Continue reading
Online publication BuzzFeed announced on Tuesday that NBCUniversal agreed to invest $200M for the website to expand on movies and TV in what can be termed as an OTT video services expansion. BuzzFeed also partnered with Yahoo!, SnapChat, Facebook … Continue reading
Grabbing a viewer’s attention and keeping them engaged is becoming all-important for online video industry players, two new studies from Tremor Video and Conviva have found. According to Conviva, the key to user engagement is quality of experience, something … Continue reading
To release or to not release full seasons of scripted show for binge viewing was a question several cable network and OTT service executives wrestled with recently, coming to differing opinions. OTT TV platforms like Netflix, which accelerated the … Continue reading