Dictionary exclaims OTT platform as the streaming media distributing contents to the viewers over the internet, bypassing telecommunication or broadcasting platforms. It lets users stream their favorite contents anytime, anywhere while paying only for those they are availing. With Muvi launching a white-labeled multi-device streaming platform is just a click away for the content owners. Discover its end-to-end OTT solution now!
OTT Platform - Latest updates on OTT Platform
Microsoft, Amazon Video Team Up With Disney’s Cloud Movie Service 09 September 2015
Walt Disney Co’s studio unit said customers of Amazon Inc and Microsoft Corp’s OTT video services will get access to the collection on its cloud-based movie storage service from Tuesday. Studios like Disney, which has made blockbuster films like … Continue reading
Mexico To Reach 5 Million VOD OTT Subs By Year’s End 08 September 2015
Mexico is forecast to reach 5 million VOD OTT subscribers by the end of this year, surpassing such major Latin American markets as Brazil, Colombia and Argentina, according to a new Dataxis report. According to Dataxis, the Mexican OTT … Continue reading
Apple TV Leads The Way On TV Everywhere 07 September 2015
The share of TV everywhere (TVE) viewing via over-the-top (OTT) devices has increased more than a hundredfold in the past year, with Apple TV leading the way. According to Adobe’s Q2 2015 US Digital Video Benchmark Report, TVE viewing … Continue reading
Connected TV Adspend Will Grow Sooner Than Later 03 September 2015
Although advertising budgets allocated to connected TV remain modest in the US, nearly half (48%) of advertisers who do use the medium plan to spend more on it next year, according to a new industry report. Based on responses from … Continue reading
Why Not A New Netflix, But Ad Supported? 03 September 2015
What America needs is a good, cheap, video advertising-supported online content provider of quality content. Maybe Hulu will be that entity and we will be finding out soon as it spins out more of its new programming. It could be … Continue reading
The Opportunity In MENA Is To Capture That 300 Million 02 September 2015
“It focuses on what we do – that nexus of online, TV, telco, and Internet. That makes it an extremely relevant event. There are other conferences that are very telco focused, or very hardware focussed, and others that are … Continue reading
Top 20 Cable TV Providers Lost Nearly 0.5 Million Subscribers In 2nd Quarter 02 September 2015
The rise of Internet TV platforms is causing havoc in the camp of traditional TV providers. In the last quarter, the top 20 cable TV providers lost nearly 0.5 million subscribers. The loss was caused by the growing popularity of online video … Continue reading
Forget Cable Vs. Internet: The Real Winner Will Be Virtual Reality 01 September 2015
The current fretting over who will win the battle between cable and over-the-top on the internet (“OTT”) reminds me of the battle between Blu-Ray and DVDs; it was a battle between dinosaurs just before extinction, in the case of … Continue reading
Connected TV Viewing Rises Sharply, Marketer Engagement Does Not 01 September 2015
Although connected TV/over-the-top viewing is sharply climbing, engagement in advertising on connected TV/OTT platforms is low. An Association of National Advertisers/BrightLine survey says one in five — 22% — “engaged” in connected TV/OTT Video advertising over the past year. “Lack … Continue reading
Over A Fifth Of Latin Americans Are Cord-Cutters, Cord-Nevers 31 August 2015
First spotted as a growing trend in the US, over two in ten Latin Americans are now cutting the cord, with 12% abandoning pay-TV for an OTT platform and 9% not subscribing to any traditional service but choosing a Netflix-like … Continue reading
