Online Video On Demand - Latest updates on Online Video On Demand
Sticky Situation : Children’s Programming Driving SVOD 27 August 2015
Kids are coming to streaming media at a rapid clip, and represent a growing percentage of users. Research shows that churn rates for SVOD are higher than for cable. In part, video on demand streaming services make it relatively … Continue reading
Half of U.S. Internet Homes Now Own A Connected TV Device, According to The NPD Group 27 August 2015
The CE industry reached a milestone in the second quarter with half of U.S. Internet homes now owning a Connected TV device. This includes connected TVs, video game consoles, streaming media players, and Blu-ray Disc players that consumers connected to … Continue reading
Turkish Telecoms Face Increasing Triple-play Competition 26 August 2015
Fitch Ratings expects that increased focus on bundled services like online video on demand, within the Turkish telecoms market could lead to an increase in content costs, especially for live football broadcast rights. Expanding pay-TV services can help telecoms … Continue reading
Yahoo’s Most Vocal Investor Wants To Turn It In To A Video Streamer 26 August 2015
Hedge fund manager and influential shareholder Eric Jackson has a long and complicated history with Yahoo and its CEO, Marissa Mayer. Jackson has been an on-and-off shareholder in Yahoo since 2006, and during that time he has never shied … Continue reading
Cablevision First Pay TV Provider To Distribute CBS And Showtime Over-The-Top To Broadband Customers 26 August 2015
Following a similar move which saw it becoming the first internet service provider to distribute HBO NOW to its broadband customers, New York-area cable TV company Cablevision announced this morning that it will offer its internet customers the ability to subscribe to … Continue reading
Hulu Teams Up with Facebook’s LiveRail to Sell Ads Based on User Data 26 August 2015
Hulu’s ads are going “programmatic”: The Internet TV site is launching an invitation-only ad-buying marketplace powered by Facebook’s LiveRail, to let marketers target ads using data about who’s watching the video. According to Hulu, the new programmatic system will result … Continue reading
Children’s Programming Is The Next Front Line In The Streaming Battle 26 August 2015
Children’s programming might have just become the new front line in the subscription battle between Netflix, Amazon.com and other major video on demand streaming services to boost subscriber numbers. The services have gotten the most publicity from critically acclaimed … Continue reading
OTT & Smartphone Account For 40% Of Q2 Video Ad Views 26 August 2015
The new Video Monetization Report from FreeWheel, released today, says that smartphones now account for one in five video ad views, a stunning triple-digit increase. Likewise, in the stunning department, nearly 40% of ad views in Q2 happened someplace other … Continue reading
Is It Worth Following Netflix And Running Your Entire Business On The Public Cloud? 25 August 2015
Online video on demand streaming service Netflix will complete its long journey to the public cloud this summer when it shuts down its final in-house datacenter. When the datacenter closes, the hugely popular video on demand portal will rely … Continue reading
TV Streaming Displacing Beach Reading And Tanning This Summer 24 August 2015
This summer, the average American has been more likely to flip on Netflix than to flip the pages of a book. Summertime rituals are skewing toward binge-watching TV series on video on demand streaming services — and away from such … Continue reading
