Netflix - Latest updates on Netflix

SVOD services have reached a 50% penetration rate in American TV households 22 July 2016

A quarterly study of audience viewing habits by The Nielsen Company said that for the first time on-demand subscription services have reached a 50% penetration rate in American TV households. According to Nielsen’s Total Audience Report Q1 2016, the use … Continue reading

EC demands more European Content from VOD providers including Netflix, YouTube and Amazon 11 July 2016

VOD providers including Netflix, YouTube and Amazon will be forced to include more European content on their platforms under new rules being proposed by the European Commission (EC). Global video platforms may also have to contribute financially to other Europeans’ … Continue reading

Sandvine survey claims Netflix is far larger than its rival Amazon 05 July 2016

According to a recent report from broadband utilization analysis firm Sandvine (via Recode), Amazon Video remains significantly less popular than Netflix in terms of its usage. Per Sandvine’s latest internet usage report, Netflix accounts for a staggering 35.2% of all U.S. … Continue reading

Netflix still dominates video streaming, representing 35.2% of traffic in North America 24 June 2016

Amazon, the e-commerce giant notoriously hungry to break into hot new markets, is quickly rising the ranks to compete with industry titans like Netflix. Amazon Video is now the third most-streamed online video on demand service, behind Netflix and Youtube, … Continue reading

Netflix delivers content to more than 75 million subscribers in over 190 countries 22 June 2016

TV has changed dramatically in recent years, with VoD services such as Netflix, Hulu, and Amazon Video taking centre stage in this new global trend. The streaming giant Netflix is undoubtedly the largest subscription VoD service of the lot, delivering … Continue reading

Netflix users on average finished an entire season in a week 14 June 2016

Watching of multiple episodes of TV series in a row has become a part of the TV experience, and is being driven by Subscription Video on Demand services. A survey compiled by Netflix found that its users on average finished … Continue reading

Low cost video streaming devices fueling OTT VOD growth in UK homes 19 May 2016

According to a Mediabug research, low cost video streaming devices like Chromecast, Roku stick, Amazon Fire stick are helping the OTT video on demand market grow in UK households. The research firm had previously reported a slow intake of such … Continue reading

European Commission wants video streaming services to have 20% European content 19 May 2016

According to a leaked report obtained by EurActiv.com, the European Commission will soon ask online video streaming services like Netflix to offer at least 20% European content. It is expected to be revealed on 25th May. Policy changes on e-commerce … Continue reading

80% video streaming users have one SVOD plus Pay TV 18 May 2016

According to a research by CSG Systems International, 80% of video streaming users have a subscription to at the least one video streaming service plus Pay TV from cable, satellite or IPTV provider. Around 79% of them view video streaming … Continue reading

Mobile data estimates for video streaming 18 May 2016

Video streaming is probably the highest data consuming activity for most people. Audio streaming comes in second. According to AT&T’s online data calculator, 30 hours of music a month would consume 850 MB of internet. While video streaming in standard … Continue reading