As internet penetration is increasing in India, users are expected to consume more data by 2022. A recent study says India’s data consumption will grow from the level of 71,67,103 million MB in 2017 to 10,96,58,793 million MB by 2022, … Continue reading
Video marketing in 2018 was a huge hit. Companies started adopting videos in their marketing strategy and realized the power of videos in taking leads down the funnel. The Google Trends graph clearly shows how the interest in creating videos … Continue reading
MX Player, the popular video playback app, launches its OTT platform in India to capture a wider customer-base of the VOD market. With five original web shows, under the banner of “MX Original Series”, the brand is ready to compete … Continue reading
Yes! The monopoly of Netflix might end real soon. How! Do you believe in the philosophy of History Repeats Itself! So, here’s the flashback to the history… Remember Orkut, the social media giant by Google! If yes, then you might … Continue reading
A recent report has claimed that around 860,000 Britishers have canceled their costly TV licenses in the last two years because of the popularity of Netflix and the likes. The TV licensing expansion on 798,000 users had stopped from 2016. … Continue reading
The updated version of the video streaming platform Netflix lets the iOS users share their favorite movies or shows on Instagram stories. Experts are assuming this up-gradation to go in favor of binge-watching Netflix. On your Insta stories, you can … Continue reading
Users are spending 140% more time on video streaming apps in compared to that of 2016, according to a 2018 report. The research is suggestive of the change in consumption habits from television and desktop to mobile viewing. Except for … Continue reading
The BBC will supposedly be launching video streaming service in collaboration with European public service broadcasters to compete with the US VoD giants such as Netflix, Amazon Prime Video etc. In the US, BBC is already streaming British contents with … Continue reading
SVoD giants Netflix and Videoland are growing immensely in the Netherlands. According to a report of 2018, these video streaming platforms are registering new users every day.. Since the 2013 launch of Netflix in the Netherlands, it has been growing … Continue reading
The subscription streaming services along with TVOD (Transactional Video-On-Demand) has made consumers set a new record in home entertainment in 2018. Last year, consumers had spent a total of $23.3 billion on home entertainment which is calculated to be a … Continue reading