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There is encouraging news today with the release of AA/Warc figures, which suggest the advertising market saw its biggest growth in four years and that the momentum is carrying on into 2015. The reason is simple – economies are recovering … Continue reading
While the quality of over-the-top video services is rising, so are viewer demands. Video optimization specialist Conviva released its 2015 Viewer Experience Report today, and the findings lay out challenges for OTT providers. Playback interruptions are the biggest problem for … Continue reading
Last week VideoInk broke a story that floored us — “Yahoo Shutters Video streaming Platform for Creators One Year After Anticipated Launch.” We reached out to two key reporters at top media/digital media publications and, shockingly, one hadn’t even heard the … Continue reading
Spanish pay TV provider Canal+’s Yomvi OTT TV platform passed a live streaming record on March 22, with a football match between Real Madrid and Barcelona being streamed to 376,000 devices, a 29% increase in device reach over the same period … Continue reading
Netflix’s rapid subscriber growth could make it a formidable competitor to iTunes, and an attractive acquisition candidate for Apple. Video on demand service provider Netflix recently reported record subscriber growth of 2.3 million in the U.S. and 2.6 million internationally for … Continue reading
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