Verizon’s Upcoming Video Service Has A Truly Terrible Name 27 July 2015
Verizon seems to be nearing the launch of its long-in-the-works internet video on demand streaming service, and now Variety has given us the name: it’ll be called Go90. That’s some absolutely horrid, nonsensical branding, but the actual product doesn’t sound … Continue reading
VidCon 2015: Online Video is Changing the World As We Know It 27 July 2015
The overriding message from the day was certainly the industry colliding with TV and the thought leaders that spoke on the day suggested that the two aren’t going to remain separate much longer. That really came as no major … Continue reading
YouTube Video Subscriptions: Why They’re Going to Be a Very Hard Sell 27 July 2015
Google’s YouTube, looking to squeeze new coin from the millions of free videos on the service, aims to launch a subscription-based VOD service later in 2015 that will strip out all ads. But there are many reasons to be skeptical … Continue reading
YouTube, Netflix Drive Video To Comprise Lion’s Share Of Broadband Traffic 24 July 2015
Whatever the true effect of the likes of YouTube and Netflix on pay-TV, what is beyond doubt, says Futuresource Consulting, is the impact of such services on broadband traffic. Indeed according to the analyst’s latest broadband report, video now … Continue reading
New Research Spotlights Hispanic OTT Viewing Habits 24 July 2015
According to a new study by Horowitz Research, Hispanics are more likely to make streaming an integral part of their video-viewing lifestyle, with half of the study’s participants spending 20 percent or more of their time viewing OTT content. … Continue reading
