A Plea To James Murdoch – Go After Netflix And Save Pay TV 07 August 2015
One month into his new job as chief executive of 21st Century Fox, James Murdoch is already under pressure to ensure the world’s biggest pay TV company competes more aggressively with streaming video powerhouse Netflix. Murdoch has been politely … Continue reading
OTT Boom: Streaming Companies Plot Asia Expansion 07 August 2015
Turn the clock back to four or five years ago and one of the buzz phrases at marketing conferences was ‘TV is dead’, with experts looking at the wider implications this would have for the advertising industry. While this … Continue reading
Two-Thirds Of UK’s Netflix And Amazon Users Don’t Watch Their Original Shows 07 August 2015
Two-thirds of online TV subscribers in the UK say they don’t watch original shows such as House of Cards or Transparent that have cost their providers millions to commission. The two biggest online video on demand streaming services in the … Continue reading
The Next Cord-Cutters? The Networks 07 August 2015
The networks and studios are all on-board with this digital thing, and brushing off the old scenarios, repainted for a different age. The other day, David Zaslav, CEO of Discovery Communications, noted Discovery could put all of its content on … Continue reading
Content Personalization: A Secret Driver of the Over-The-Top Revolution 06 August 2015
It’s no secret that over-the-top content (OTT) services, the delivery of audio, video and other media over the Internet are on the rise. Netflix’s stock price has more than doubled since January of this year, CBS All Access has … Continue reading
