Streaming Video Poised To Surpass Network TV 07 October 2015
The total number of online video streamers could pass the number of people watching traditional TV in the next year, according to a report by tech major Ericsson. The latest TV and Media report released by the company showed the percentage of people … Continue reading
BBC Fears Loss Of Subscribers To Distraction From Connected Devices 06 October 2015
The BBC is worrying less about competition from over-the-top (OTT) video streaming platforms like Netflix, and more about the danger of losing the attention of young viewers distracted by their devices, according to director of audiences, Nick North. “What we’re … Continue reading
Millennials Like linear On Weekdays, VOD On Weekends 06 October 2015
David Crawford of Arqiva revealed that, while the research confirmed that millennials do of course possess a significant taste for VOD services, there is a distinct difference between their viewing consumption patterns on weekends and weekdays. On weekdays, live … Continue reading
Apple TV Already Dominating Online Viewing In One Dimension 06 October 2015
When it comes to TV Everywhere, Apple TV is crushing the competition. In contrast to pure, OTT platforms like Netflix, HBO Now, and Hulu, TV Everywhere apps use logins from paid-TV providers to authenticate. Popular examples include HBO Go, Watch ESPN, … Continue reading
How Big Data Helps BBC & HBO Analyze Audience Behavior To Give You The Shows You Want 06 October 2015
By using the data gathered across all syndication partners, video streaming platforms & content providers can pre-emptively make critical business decisions in real time – effectively creating a closed loop. This type of model, facilitated by data-driven intelligence, enables … Continue reading
