Industry Updates

Mobile Devices Now Favorites For Paid OTT Content 12 January 2016

Mobile devices are the most popular options for watching paid OTT TV platform content, according to a Paywizard survey. The survey found that 66 per cent of global consumers prefer to access internet TV via a mobile, tablet or laptop. … Continue reading

Pay TV’s Evolving Relationship With OTT Video 12 January 2016

According to PwC’s Videoquake 3.0: The Evolution of TV’s Revolution report, 91% of US consumers said they could see themselves subscribing to cable in 2014; just one year later, that number has fallen to 79%. The research also shows that … Continue reading

Broadband & OTT Improve, Pay TV Slumps As Per Pew Study 08 January 2016

The “Home Broadband 2015” report revealed that 15% of US adults abandoned cable and satellite TV services, becoming cord-cutters while 9% of US adults admitted to having never subscribed to a cable or satellite service. That means that in 2015 … Continue reading

The New Rovi Research Sheds Light On OTT 08 January 2016

Some 60% of people frequently stream content while travelling by car or public transport, with 29% claim to do so while at work, according to new research by Rovi. The study found that 77% of respondents subscribe to “alternative” TV … Continue reading

MAGID & TV Mogul Study Reveals Majority of US Households Have Connected TV 08 January 2016

For the first time, a majority of U.S. viewers have TV sets connected to the Internet, according to data released today by Frank N. Magid Associates and advertising software maker TubeMogul. Connected TV penetration–through gaming consoles, set-top boxes, and smart … Continue reading