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OTT Video in Emerging Markets: Monetization Strategies and 5-Year Revenue Opportunity 2015 industry research report that says cumulative paid OTT revenue from SVoD and TVoD services is projected to be as much asUS$18.8bn for the 2015-2019 period, over 80% of … Continue reading
AMC COO Ed Carroll explained how the TV industry use to be hooked on the billion-dollar syndication business, how procedurals like CSI and Law & Order were the way of the future. Syndicated procedurals allowed viewers to parachute into any episode without ever … Continue reading
BlackArrow, a worldwide provider of TV advertising and data solutions, today announced that it has deployed dynamic ad insertion (DAI) capabilities for on-demand content that is delivered to internet connected devices such as tablets, smartphones and laptops. Time Warner Cable which … Continue reading
The future of content services lies in understanding the new Engagement Model. Orange France & Comcast have it figured out. Engagement means providing the means for consumers to interact; to share, binge, rewind and relive the content. It means allowing each individual … Continue reading
The turnover of ad-driven video streaming model has risen by 17% to €240.6 million in Germany in 2014, according to current data from IHS Technology released by German industry association BITKOM. The advertising turnover is expected to rise by 16% to €278 … Continue reading
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