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Online OTT video is now growing faster than any other digital channel, leading a 4.4 per cent uplift in global ad spend in 2015, that will be driven by advertisers pulling more budget from TV and broadcasters selling packages that … Continue reading →
Over-the-top services continue to claim more of Americans’ video viewing time, a new survey from Horowitz Research found. Nearly 40% of viewers spend at least one-fifth of their viewing time watching OTT video on demand services such as Netflix, Hulu … Continue reading →
Pay TV revenues in the Asia Pacific region (22 countries) will grow by $10 billion between 2014 and 2020, according to Digital TV Research. The Digital TV Asia Pacific Forecasts report estimates that pay TV revenues will reach $41.52 billion … Continue reading →
A recent Reality Mine report on Digital Video Trends reports that heavy Internet-video users spent 35% of their TV-viewing time watching streaming TV shows and movies on television, video streaming platforms and connected game consoles last year. That’s up from about 20% … Continue reading →
Almost a third (32%) of Dutch with access to internet via a television screen in the fourth quarter used a smart TV, according to research from Telecompaper’s Consumer Panel for Q4 2014. Trailing at a distance, 11 percent accessed the … Continue reading →
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