Industry Updates

BBC plans to turn ‘internet first’ with Poldark and other hit shows to fight Netflix and Amazon for younger viewers 10 April 2015

BBC programmes are set to move online as part of a new ‘internet first’ strategy designed to compete with video on demand services such as Netflix and Amazon. Corporation bosses fear they could be losing younger viewers who are used to … Continue reading

OTT TV Ad Revenue to Increase Four-Fold by 2020, says TDG 10 April 2015

According to a new report from TDG, revenue from OTT TV advertising, that is, commercial advertising placed in full-length TV-quality programming delivered via broadband, is expected to grow nearly four fold between 2015 and 2020. The Future of OTT TV … Continue reading

OTT streaming video subscribers to pass 100 million in 2015 10 April 2015

The number of subscribers to ‘over-the-top‘ video on demand services is expected to pass 100 million worldwide this year, according to forecasts from Ovum. The growing number of direct-to-consumer services, such as the recently launched HBO Now and Sling TV as … Continue reading

Over 50% of Consumers in U.S. Broadband Households Subscribe to an OTT Video Service 10 April 2015

  Access and entertainment research from Parks Associates finds 57% of consumers in U.S. broadband households subscribe to an OTT (over-the-top) video on demand service, such as Netflix or Hulu Plus. The research firm, which will participate at the NAB Show … Continue reading

Big data’s pivotal role in the future of television 09 April 2015

As more and more consumers grow increasingly discontent with rising cable costs and channel packages that don’t align to their view preferences, cable companies are seemingly attempting to resolve the issue by doubling down on the very same legacy business … Continue reading