Industry Updates

70% of world population will have smartphone by 2020 04 June 2015

Smartphone subscriptions are set to reach 6.1 billion by 2020, according to the latest edition of the Ericsson Mobility Report. The report shows that growth in mature markets comes from an increasing number of devices per individual. In developing regions, it … Continue reading

Are You Adapting to The Changes in TV Advertising? 04 June 2015

Online, just as it has affected print, it is having a big impact on TV. According to Gartner, mobile ad spend is expected to increase by almost $5 billion in 2014. That’s a market that advertising executives ignore at their own … Continue reading

Streaming Is About to Beat DVD Sales For the First Time 04 June 2015

A report released Tuesday said that the money spent to download movies and stream videos with video streaming with VOD network will rise above that for buying and renting DVDs for the first time ever, according to Bloomberg. The PricewaterhouseCoopers … Continue reading

BBC licence fee under ‘unprecedented pressure’ from Netflix & Amazon 04 June 2015

Internet television services such as Netflix and Amazon are “challenging the very premise of mandatory fees” for the BBC and other public broadcasters, according to a major study of the global media sector. The rise of video on demand services … Continue reading

International Giants continue to dominate Nordic OTT 03 June 2015

Major international brands are continuing to make their presence felt in the Nordic OTT market. Stockholm-based consultancy Mediavision says that on an average day about one-third of the Nordic population is watching streaming video on OTT TV platforms, with international … Continue reading