Some big football news just dropped, and for once, it has nothing to do with Deflategate. The National Football League and Yahoo are teaming up to put on the first-ever global live stream of an NFL game. And it’ll all … Continue reading
Apple is no longer expected to debut either a new Apple TV streaming device or a subscription TV service at its annual developers conference starting Monday. But maybe it doesn’t really need to. According to a new study out this morning … Continue reading
51% of pay-TV subscribers are very interested in having unlimited space to store DVR recordings, according to new research from Parks Associates. Currently, over 50% of US broadband homes either include a DVR as part of their pay-TV subscription or … Continue reading
Yahoo has made independent viewability and fraud measurement for video advertising available on all its properties. Yahoo is partnering with third-party measurement companies that align with the Interactive Advertising Bureau (IAB) and Media Rating Council (MRC). Advertisers running campaigns with … Continue reading
CBS Corp.’s Showtime CBS, which amassed 24 Emmy nominations last year, on Wednesday became the latest to jump into the OTT video services rink with plans to launch on July 12. Showtime will join other content heavy-hitters such as Netflix and Time … Continue reading