Industry Updates

SVOD services gain popularity among Video Game viewers 30 November 2018

According to research, people enthusiastic about watching video games are more likely to opt for SVOD platforms. Research also suggests in the US, UK, and China, people who watched video games take an average of six SVOD services, compared to … Continue reading

Indian OTT sector to clock US$5BN mark by 2023 29 November 2018

According to a report from the Boston Consulting Group (BCG), Indian over-the-top (OTT) market will reach US$5 billion by 2023, up from $0.5 billion in 2018, with monetization models such as Subscription Video-on-Demand (SVOD), Advertising Video-on-Demand (AVOD), and Transactional Video-on-Demand … Continue reading

Facebook introduces Charitable Live Streaming Tools for Gaming Streamers 29 November 2018

Social media giant, Facebook unveiled its newly-developed suite of charitable live streaming tools. With the tools, creators can run fundraisers, set and change donation goals, show their viewers a donation progress bar, and overlay donation alerts in their live streams … Continue reading

YouTube follows footsteps of Apple Music 28 November 2018

YouTube Premium’s music component which is competing with Spotify and Apple Music in the music streaming arena has introduced student pricing scheme following the footsteps of its counterparts. Students can now enjoy a 50 percent discount on YouTube Premium and … Continue reading

ALTBalaji subscriber count clocks 8.9 million 28 November 2018

Leading video-on-demand (VoD) service ALTBalaji establishes itself in the Indian OTT industry firmer than ever with 8.9 million subscribers under its belt. Out of these numbers, 2.3 million users are among the active monthly users. Balaji Telefilms, the parent company … Continue reading