Despite the surge in sign-ups for video on demand streaming services, the SVOD industry faces two key challenges: low revenues per-subscriber, and the prospect that many consumers will drop out when the free trials end. That’s the cautionary view … Continue reading
US Internet giant Yahoo said Monday it was expanding its online offerings, unveiling 18 new on VOD series with which it hopes to attract a larger audience and advertisers. Of these, 14 will be featured in Yahoo’s digital magazines, … Continue reading
HBO’s much-hyped fifth-season premiere of Game of Thrones this month was a resounding success, not just with its record-high ratings but also the distinct lack of people hurling large objects at their screens. As any devotee of full rear … Continue reading
Back in 2013, Techdirt wrote a story about how Netflix was using piracy as market research — an approach that is as obvious as it is rare. The copyright maximalists doubtless hoped that would fail dismally, and that Netflix … Continue reading
Apple is in the process of upgrading ultra-fast Internet links among its four biggest U.S. data centers and other distribution hubs to more efficiently deliver online video on demand, music and other digital content, Bloomberg reported Monday. Reps for Apple did not … Continue reading