Viewers Quitting Shows due to High Cost: Survey 13 September 2016
According to a new survey from TiVo, more than one third of Pay TV as well as OTT Video streaming Platform consumers are quitting on their favorite shows not because of the lack of interest, but because it has become difficult … Continue reading
Indian OTT Eros Now crosses 1 Mn Paying Subs, Aims 5 Mn 13 September 2016
The Indian OTT service provider, Eros Now has crossed over 1.1 million active paying subscribers. The company has achieved its target of reaching 1 million in this fiscal year and now aims to cross 2 million by 2017 year end … Continue reading
92% European Consumers Say Online Video Advertising Needs Improvements 12 September 2016
According to a recent study, European consumers have demanded a better online video advertisements in order to improve their viewing experience. When interviewed, these consumers cited the problems with today’s online video ads as irrelevancy, volume and poor delivery. The experience … Continue reading
Young Germans consume more VOD than Traditional TV 12 September 2016
According to a recent research by TNS Infratest, young population in Germany aged 14-19 and 20-29, consume more VOD services than traditional TV. The percentage of VOD service consumption among these age groups was at 41% and 34% respectively. YouTube and video … Continue reading
Twitter Focuses More on Live Video Streaming 12 September 2016
Taking the live streaming momentum, Twitter tries to make changes to its platform in order to focus more on the live video streaming services. The company has recently added a button to user profiles for users to get easy notifications for … Continue reading
