73% of US broadband homes connect their TVs: Study 03 October 2016
A new Parks Associates study states that 73% of US broadband users connect one or more of their TV entertainment devices to the internet. The research stated that there is an increase of 11% in the usage of smart TVs, gaming consoles, … Continue reading
SVOD-only Homes on the Rise 03 October 2016
According to a recent Ampere Analysis report, the overall number of video on demand households continue to rise globally and among these, SVOD-only homes are on the highest rise. The research states that the proportion of households ditching traditional TV and … Continue reading
Amazon launches updated Fire TV Stick Priced $39.99 03 October 2016
Competing with the recent Roku 4K launch, Amazon launches an updated Fire TV stick along with Alexa Voice Remote in the US keeping the price at $39.99. The new device is said to be 30% faster than the original version … Continue reading
Mobile Ads spending outlays TV in Australia 30 September 2016
According to eMarketer’s worldwide ad spending forecast, mobile ads spending will equals to 25.3% of the total media ad spending in Australia, amounting to $2.71 billion in 2016, whereas TV ads spending contributes to 24.2%, amounting $2.58 billion. Australia accounts for the highest smartphone … Continue reading
Linear TV Drops to 38% of Daily Online Video Viewing 30 September 2016
According to a recent ‘Dutch Consumer Video Behavior’ report from Telecompaper, Dutch people still spend 38% of their daily viewing time to linear TV. The rest of their viewing is spent on recorded content, online and on-demand video content. According to the … Continue reading
