Over The Top (OTT)

Italy’s video advertising market to grow by 30% in 2016 28 October 2016

According to figures published by Interactive Advertising Bureau Italia, the OTT and VOD video advertising market in Italy is expected to grow above 30% by the end of this year, representing one fourth of the total online advertising. This compares … Continue reading

UK ad spends are £10 Bn in 2016-Q1 27 October 2016

According to a recent survey, despite having the economic uncertainty, UK’s advertising market grew by 0.4 percentage points, which means that the total ad spends are recorded at £9,999 million, standing at a cumulative yearly growth of 5.2%. Growth in … Continue reading

Rostelecom expands IPTV in Kamchatka 27 October 2016

The Russian telco Rosteleco, has expanded its IPTV offerings in the Kamchatka region. The number of channels have also been raised to 220 including 68 HDTV channels. Rostelcom has expanded this offering after its launch of the subsea fibre optical … Continue reading

Yaddo’s SVOD Documentary App Goes Live 27 October 2016

The BBC factual commissioner Nick Fraser has launched an app for iOS and Android platforms, named Yaddo, which will actually feature documentaries. Fraser said in an interview that the app is officially launched but its international roll-out will be staggered. … Continue reading

Argentina’s Red Intercable to launch an OTT platform 26 October 2016

Argentina’s Red Intercable, formed by 270 local cable providers, is planning to launch an over-the-top (OTT) video streaming platform for its pay-TV service dibox. The two services from Red Intercable – dibox Play and dibox One, both offering video on demand … Continue reading