According to a report from Midia Research founder and music industry expert Mark Mulligan, the streaming music subscriptions have reached the 100 million mark in December 2016, as compared to that of 66 million at the end of 2015 and 41 million at … Continue reading
Facebook is reportedly starting to test mid-roll video ads on its platform so that publishers can monetize the videos they upload on Facebook. According to reports, the trial will allow publishers to place mid-rolls into video clips once a viewer has … Continue reading
According to a new research, Virtual reality (VR) and other immersive technologies are driving much better user engagement for video advertising. The study was conducted for immersive technologies including mobile virtual reality (VR), augmented reality (AR) and 360° video and found … Continue reading
Disney is prepping to launch its own branded Disney Kids TV streaming box that will focus on family friendly entertainment. The new streaming box, which was demoed during CES last week, is due to be launched in 2017 costing some … Continue reading
The NBA will stream a regular season game via Facebook Live for the first time on January 2nd across India. Facebook streamed Sunday’s game when Sacramento Kings lost against the Golden State Warriors via league’s newly released “NBA Mobile View” feed, … Continue reading