Netflix dominates UK SVOD market 11 January 2018
While Netflix and Amazon have not officially come up with territorial subscriber data, according to a report from the Broadcasters’ Audience Research Board, Netflix has a strong dominance over Amazon in UK SVOD market. However, Amazon registers a better growth … Continue reading
Global Users spend 5 hours in watching videos per day 11 January 2018
According to a report straight from the CES event in Las Vegas, global media consumers spend 5 hours a day in consuming videos which are 20% of their waking life. The survey that included 8500 pay-TV and over-the-top (OTT) subscribers … Continue reading
Omantel customers can use mobile credit to access Shahid Plus 10 January 2018
Omantel, the first telecom provider in Oman has announced its partnership with MBC Group. With this partnership, Omantel customers can subscribe to Shahid Plus service by using their mobile credit. Shahid Plus which is a popular VOD service in the … Continue reading
Marketers now exploring advertising options on video-on-demand content 10 January 2018
According to a senior Nielsen executive, US marketers are now warming to advertising on video on demand. Through Nielsen’s total audience framework, TV networks, marketers, and media planners measure TV ratings up to 180 days. The framework also measures across … Continue reading
Amazon ties up with CBS All Access for streaming programming 10 January 2018
CBS All Access is now available on Amazon’s a la carte TV subscription service, all thanks to the content deal between Amazon and CBS. This seems to be a wise step from both the parties as every day the number … Continue reading
