ITW Blitz goes digital 08 February 2018
ITW Playworx Media’s talent management arm Entertainment ITW Blitz is all set to go digital and its prime focus will be on creating premium content in the Media and Entertainment domain. The new online video platform will be collaborating with … Continue reading
New audience segments from comScore to help OTT advertisers reach target OTT and SVOD audience 08 February 2018
comScore has come up with its expanded activation solution to incorporate console gaming and over-the-top (OTT) audience segments, including subscription video on demand (SVOD). The 21 new segments will help OTT marketers and media companies effectively target consumers with customized … Continue reading
Disney to launch ESPN OTT via Apple iOS, Android, and Chromecast 08 February 2018
As quoted by Bob Iger, CEO, Disney, the long-awaited stand-alone ESPN OTT service is priced at $4.99 a month and will be available this spring, via Apple iOS, Android, and ChromeCast as the initial platform. The app will have three … Continue reading
Netflix dominates VOD market in Netherlands 07 February 2018
Netflix continues to dominate the Dutch video-on-demand market despite an increase in price. According to reports, around a third of Dutch households subscribe to Netflix. The local player Videoland doubled its subscriber base and currently boasts around 400,000 subscribers in … Continue reading
Windstream ropes in DirecTV in triple-play 07 February 2018
Windstream is all set to bundle DirecTV products with its Kinetic-branded high-speed internet services. The deal has shown exit door to DISH Network which was previously associated with the US voice and data network provider. While the deal allows the … Continue reading
