Roku introduces new OTT ad-marketplace in US 28 June 2018
In an interesting development, Roku has introduced OTT ad marketplace in the US, by virtue of which publishers can use audience marketplace to sell targeted audiences to advertisers. Using Roku’s first-party data and proprietary ad technology publishers can now advertise … Continue reading
iwonder debuts standalone SVOD service in Australia 28 June 2018
Singaporean streaming provider iwonder in partnership with the entertainment service provider, iflix is all set to launch its standalone SVOD service in Australia. The new platform will give viewers access to premium documentary and current affairs content, and will be … Continue reading
BBC rolls out new Audio Streaming app 27 June 2018
Media giant, BBC has launched a new audio streaming app, BBC Sounds. BBC Sounds provides users access to live and on-demand radio, as well as music and podcasts content and also offers suggestions on new audio content. Dan Taylor-Watt, iPlayer … Continue reading
Online video streaming is on the rise 27 June 2018
According to reports, 61.1 percent of people stream online video, while 31.2 percent download it for offline viewing. Around 7.7 percent of people prefer to rent or download DVDs. Among the countries, video streaming is most popular in Germany (71.6 … Continue reading
SVOD gains popularity in Sub Saharan Africa 26 June 2018
According to research, SVOD revenue in Sub Saharan Africa is expected to reach a whopping US$775 million by 2023. However, the forecast is still considered low due to the lower subscription fee charged by a few OTT platforms. Among the … Continue reading
