Factors that Affect Customer Attrition and How to Curb Them? 23 August 2021
Keeping track of customer attrition is by far the best virtue for any company looking at deriving ROI on their efforts. To achieve this goal, companies must be aware of why customers are leaving, how much it will cost … Continue reading
Marketing Tips to Build Better Customer Loyalty 20 August 2021
Do you know, for most of the leading businesses, more than half of the business profit comes from the repeat customers? Basically, they are called loyal customers. And for any company, one of the main targets is to … Continue reading
What are the Stages of Customer Lifecycle? 20 August 2021
Customer lifecycle is a well-known term holding high importance for any business. Customer lifecycle can be defined as the stages a customer goes through before, during and after the transaction while taking your products or services. It describes the … Continue reading
Streaming Protocols – Everything you need to know 20 August 2021
Live streaming technology has indeed changed the streaming world, and there is no denying to that. But how did we even get to this point? What is the main driving force behind streaming and video technology? It is a … Continue reading
9 Tips to Effective VoD App Onboarding Experience 19 August 2021
25% of users quit an app after using it once and 77% of users drop an app in just 72 hours of downloading it. All this is because of the lack of a good app onboarding system. Without proper … Continue reading
Earmark your Content: Watermarking as a way to secure your streams? 19 August 2021
The consumption of OTT content has been increasing rapidly, and it has transformed the entire video landscape across the internet. But, what about the security of the valuable content that was created for the OTT platforms ? The technology … Continue reading
Streaming Content Security – Is Multi-DRM the key? 18 August 2021
We have covered the technicalities, working of DRM and discussed popular DRM systems like Apple FairPlay streaming, Google’s Widevine, and Microsoft PlayReady. Now it’s time to dig deeper into the concept of DRM and understand Multi-DRM. In this blog … Continue reading
Top 5 Must Have Features of Workflow Management Software 18 August 2021
According to an analysis report by Zapier, nearly 63 percent of small businesses survived the pandemic because of automation? Interestingly, the research also shows that the most downloaded softwares were all workflow management software. One might think that the … Continue reading
Customer Retention – Unique Strategies Your Business Should Use 17 August 2021
Customer retention is a combination of strategy and activity that companies use to increase the number of repeat customers or increase revenue and profitability from existing ones. And after customer acquisition, the second most hardest yet important task is … Continue reading
Industry Leading DRM Systems- Exemplified 17 August 2021
Digital Rights Management is a highly sophisticated system to protect the unauthorized usage of video content for OTT streaming platforms. We have already discussed DRM and how important it is in content protection. In the previous blog, we also … Continue reading
