For much of the time, YouTube has been the numero uno source for video monetization. Most of us have never even bothered looking beyond it and have been happy with YouTube because we probably thought that is the best we can get. How wrong were we? Continue reading
You have read about the Reed Hastings success story with Netflix or the amazing things Jeff Bezos tried to bring to the streaming industry with Amazon Prime. There will be more stories about how Hulu is going to change the … Continue reading
30th December, 2006 will always be a big day for theaters and live performing arts. On that very day, the the Metropolitan Opera (also popularly known as The Met) in New York experimented with a new way of getting … Continue reading
The Indian Prime Minister and UN’s International Yoga Day initiative have put Yoga firmly on a digital map followed by the popularity it gained through live streaming of the day. What was years ago a treasured art form with … Continue reading
Paramount Pictures and Netflix both bring us awesome movies. That’s about it. But today, they can relate to something bigger that their executive decisions have brought them to: Releasing movies on a shortened VOD window and getting the flak from … Continue reading
Video gamers who live-stream their matches online and the throngs of fans who tune in daily to watch them swarmed a first-of-its kind convention in San Francisco on Friday, as interest swells in the medium of online video game … Continue reading
On-demand content is experiencing a boom with viewer uptake. On-demand content consumption is not a techno-pushed trend; it addresses a consumer’s need, where he wants his favorite content, such as movies or a TV series, anytime and anywhere. The … Continue reading
Video advertising is one of the fastest-growing opportunities online today, as well as one of the most promising online advertising formats. The emotional draw of the television experience, consumers’ adoption of broadband and subsequent change in Internet content, capabilities, … Continue reading
In our view choosing the right Video Ad Server is one of the most important decisions an online video streaming business can make. Why? Because not only does it host all your online video advertising and deliver them to your … Continue reading
Most organizations that stream a lot of video know the value of a content delivery network (CDN). But what is the most important feature for the most critical video content? It is the ability to stream to multiple screens … Continue reading