COVID-19 and the OTT surge – Enough has been written and told already. The OTT industry is undoubtedly benefiting from the ongoing pandemic, but some trends magnified during the year and are set to control the OTT movement in 2021. … Continue reading
In a recent survey report, more than half of Australia’s adult population (10.2 million), are paying up for various subscription-based streaming services. According to the research, Netflix leads the subscription game with more than 5.3 million subscribers in the Australian … Continue reading
As per a recent survey report, Astro Go, the homegrown OTT brand, tops the list of video streaming companies in Malaysia. The list includes Netflix in the second place, followed by Google Play, Unifi TV and iFlix. Astro Go captures … Continue reading
With the rapid growth in OTT services, the global SVoD subscriptions are expected to increase by 439 million between 2019 and 2024. The total number of SVoD subscriptions will reach 1 Billion by the end of 2024, which is approximately … Continue reading
In a recent consumer satisfaction survey, video streaming services overtake the PayTV subscriptions, with Netflix leading the top position with highest engagements. As per the reports, video streaming scored 76 out of 100 while PayTV averaged a 62. Among the … Continue reading
Cellcom Israel, a leading Israeli telecommunication company, collaborates with Netflix for the distribution of Netflix’s streaming services in Israel. As per the partnership agreement, Netflix services will be directly available on the Cellcom TV platform, exclusively for Israel region. With … Continue reading
According to the Q1 reports of Netflix, the video streaming giant adds 9.6 million new subscribers in the first three months of the year, despite increasing competition from rivals. Now, Netflix has a total of 155 Million global users with … Continue reading
According to a recent report, almost 58% of viewers in the US, who trial an OTT subscription service for free, end up as paying subscribers later. This high rate of conversion suggests that users are actively evaluating various OTT services … Continue reading
With more & more consumers ditching traditional pay TV for online video streaming services, Comcast announces the launch of its new streaming platform – Flex. The service will come with a 4K HDR streaming box along with Comcast’s X1 voice … Continue reading
Compared to last year’s market report, SVoD service in Australia witnesses a growth of 11.8% in 2019. Nearly 14 million Australians now have access to SVoD (Subscription Video-on-Demand) services either through subscription TV or Pay TV. Netflix holds the highest … Continue reading