This guide explores the best ways how to sell videos online and also talks about the best platform for video monetization. Continue reading
Video content is more valuable than ever, and creators are realizing that monetizing videos independently is far more profitable than relying on algorithm-based social platforms like YouTube, Facebook, and Instagram.
If you’re tired of earning petty ad revenues and cheap sponsorship money, and looking for new and effective ways to make more money from videos online, then this blog will show you new horizons of successful video monetization beyond YouTube and Instagram.
In this in-depth guide, we will explore proven methods on how to sell videos online and earn maximum revenue potential. Also, we will talk about the best video monetization platforms where you can sell videos online easily and count on good profits.
But first, let’s understand why you need to ditch those traditional ways of selling videos online on social media platforms.
Start selling your videos with Muvi and Earn Money from Day One.
Take a free demo.
Online video consumption is very popular among the young generation. Gen Z and Millennials tend to spend hours every week watching videos online. As per Statista reports, average daily time spent watching digital videos in the US is 3.38 hours, which is more than 20 hours per week.
Online videos, both long and short format, have become the most engaging form of media content, as viewers get to connect on a deeper and emotional level.
The best way to earn money from videos online is to build and sell content on your own online video store/website. Sharing videos on platforms like YouTube and Instagram may give you good exposure, but when it comes to video monetization and earning revenue, such platforms come with many limitations.
Below here, we have discussed the benefits of selling videos online over YouTube and Instagram.
Learn how to get started with your own video website/app.
Talk with our experts.
A study states around 80% of videos consumed online belong to popular categories such as Media & Entertainment, eLearning, Health & Fitness, Fashion and Lifestyle. Content creators who are into these niches garner good audience engagements on their videos and earn millions in revenue.
Being a filmmaker, musician, storyteller, or stand-up comedian, the online video market is the right place to showcase your creative art and find a good volume of followers.
Also, there is a huge demand for educational content over the internet. Millions of learners/students across the world tune in to eLearning spaces to study at their own pace on preferred screens.
From a teacher’s or coach’s perspective, creating videos with great subject experience and distributing the courses online may cater to the needs of learners and ensure a good source of revenue stream.
Apart from online entertainment and education, fitness & health-related content have good consumption among viewers.
Since the pandemic, everyone has been looking for effective ways to stay fit and healthy. If you’re a fitness enthusiast or a certified medical doctor, you can help millions of people worldwide achieve their health & wellbeing goals by crafting exclusive video content.
We also see good viewer engagement on fashion and lifestyle content on social media sites. Particularly, travel videos, cooking sessions at home, and fashion influencers’ GRWM reels on Instagram have millions of views.
Well, this is a golden period for vloggers, food enthusiasts, chefs, and models to sell videos online – so, keep exploring your genres and continue to inspire your audiences by creating compelling videos.
To sell videos online profitably, first thing you need is a dedicated video platform. We have cleared that social media platforms like Facebook, YouTube, and Instagram are not suitable for earning money from videos.
You need to choose a professional video monetization platform that is exclusively developed to sell videos online. Monetizing videos on your own store/website allows you to explore multiple monetization methods. Here we have discussed the most commonly used ways to make money from videos online.
Fitness workout sessions – Record your high-intensity training sessions and sell them as video packages to like-minded fitness enthusiasts. You can even create exclusive videos on Tips & Tricks about achieving fitness goals such as weight loss, abs workouts, etc. If you’re into Yoga practices, you can also share your morning yoga flow videos.
Daily Lifestyle vlogs – Viewers love to watch cooking videos, travelogs, DIY videos, daily lifestyle vlogs etc. By creating videos in these sub-niches, you can sell videos online to a wider audience group and earn money directly from them.
Podcasts – Podcasts on entertainment, latest movies, celebrities, lifestyle, fitness, spirituality, finance, and investments have a good volume of engagements online. If you have expertise on any of the above topics, you can start creating video podcasts and monetize online.
Music videos – Indie artists and music producers often launch their exclusive music videos online. You can also create and sell your own music videos/songs over the internet and expect high-volume engagements.
Stand-up comedy videos – You recently did a stand-up comedy gig and it turned out to be a hit among your audiences. You can record such shows and sell them online as comedy videos are being loved and watched by millions.
Gaming streams – Do you love to livestream your gaming sessions? Why not record them and sell the individual gaming streams to make money out of them?
Educational Tutorials – Use your subject knowledge and experience to create videos for eLearning purposes. For sure, you would find thousands of learners online eager to take your courses/modules.
So, this was all about what kind of videos you can create and sell online. Now, let’s explore how to sell videos online.
This step-by-step guide is minutely curated by reputed video monetization experts. All the steps are important to follow for earning maximum revenue potential from videos. So, let’s get started.
Niche Market research & analysis is crucial before selling videos online. Conduct thorough research on:
Having a content roadmap ensures consistency and sustainability. Here’s how to plan effectively:
The right monetization strategy depends on your audience and content type. Here are the most effective ways to sell videos online:
To successfully sell videos online, you need a reliable video platform that offers scalability, security, and monetization flexibility. You may have heard about many enterprise video monetization platforms – Muvi One, UScreen, Brightcove, and others, but Muvi’s platform solutions stand out among all.
When choosing a platform, it’s recommended that you consider comparing its streaming features, branding control, ease of customization, DRM protection, Mobile & Smart TV app development framework, and most importantly, choose a no-code and fully-built platform.
Sell videos online with Muvi – The best video monetization platform.
Try Muvi Free for 14 days.
Depending on your choice of video platform, you can either start an online store, website, or white-label mobile & smart TV app. Thanks to no-code streaming solutions, building a premium video platform is very easy these days.
Simply sign up, buy a platform subscription, select a video template, customize branding elements (Logo, theme, UI), enable the payment system, and your own branded video streaming platform is ready.
A well-structured video library improves user engagement. Here’s how to upload and organize your videos effectively:
Once your video platform is live, the next step is to market your content to drive traffic. You can promote your exclusive and new video collection to your existing subscribers via push notifications.
And to new users from across the globe, it’s suggested to leverage the power of social media platforms, email marketing, paid ads, and retargeting.
So, these are the 7 simple steps that tell you how to sell videos online. If you need any further help in implementing any of these steps, you can always have a word with our monetization experts. Click here to schedule a demo.
Choosing the right platform is very important to sell videos online. Depending on your budget constraints and end goals, we suggest choosing a video platform that is best suited. Here we have mentioned the smartest video monetization platforms highly recommended by the OTT creators community.
Muvi One is an end-to-end OTT (over-the-top) service provider. It allows users to launch white-label, multi-device OTT streaming and video streaming platforms. It offers monetization, CDN (content delivery network), DRM (digital rights management), and more. It is fully managed and controlled from a no-code single CMS (content management system).
Muvi One provides a customizable platform with over 1000 built-in features and offers native mobile and TV OTT apps. It also provides stunning visual templates and easy drag-and-drop customization options.
Get started with Muvi One and build your own video website/app.
Try Muvi One Free for 14 days. No credit card required. Click here.
Muvi TV is a first-of-its-kind low-cost video monetization platform that allows creators to monetize premium videos effortlessly. Utilizing it, you let viewers pay a certain amount and stream your videos right away.
Muvi TV is highly recommended for beginners who want to sell individual videos online for a fixed price and earn stable revenue. You don’t need a huge library of videos, you can get started with even one video only.
There are no eligibility criteria to sell videos online on Muvi TV. Creators can start streaming videos to their audiences right away. Also, you get more control over pricing, distribution, and revenue by directing everything from one dashboard.
Take a free demo of Muvi TV. Sign up here to get started!!!
Top 10 Video Monetization Platforms in 2025
How to Monetize Single Videos and Maximize Earnings
YouTube Ad Monetization vs Pay Per View
Selling Your Video Content: Detailed Guide on Video Monetization
You can make money from videos using Muvi One by selling subscriptions (SVOD), pay-per-view (TVOD), ad-supported streaming (AVOD), or a hybrid model on your own branded video platform.
Written by: Richi Milan
Richi is a passionate content marketing enthusiast with hands-on experience in strategizing and creating compelling content. Currently, working with world's best OTT platform provider - Muvi. Dive-in and explore the OTT-verse with Richi!!
Reach out to Muvi at:
Add your comment